by Joselyn Uy

Kelly BroaddusLocal Flagstaff realtor Kelly Broaddus with eXp Realty has earned the Million Dollar Guild (GUILD) Recognition® by The Institute for Luxury Home Marketing. The GUILD® recognition is awarded to residential real estate professionals performing in the million-dollar and above market. 

GUILD members must first earn the exclusive Certified Luxury Home Marketing Specialist® (CLHMS) designation and demonstrate experience and proficiency in working with affluent customers. The Institute only awards GUILD® recognition to professionals who have provided verified and notarized documentation of sales performance in the top 10% of their markets and above the million-dollar threshold. In February 2017, Kelly was awarded both the CLHMS® & GUILD® designation at the same time in recognition of her recent sales in Lakeside Acres, Fort Valley Area and Switchback Trail.

What you need to know about the Million Dollar Guild®

CLHMS & Milliopn Dollar Guild Million and multi-million dollar residences represent the lifestyle choices and the portfolio plays of the very successful. The right real estate professional can help you maximize your desired lifestyle and protect your investment as you buy or sell Flagstaff residential real estate.
Members of The Institute for Luxury Home Marketing who have earned their CERTIFIED LUXURY HOME MARKETING SPECIALIST® designations and Million Dollar Guild® recognition, have met specific criteria designed to give you confidence in their capabilities:

  • They’ve attended training specific to the high end luxury market. 
  • They’ve documented performance in the million dollar and above housing market. 
  • They are part of a small and exclusive cadre of agents who work in the top 1.2% of the market. 
  • They are specialists in assisting with the selection and sale of million dollar+ properties. 
  • Their toolbox contains the necessary marketing tools. 

The million dollar+ transaction requires sophistication and knowledge over and above that of the average agent.  Rather than selecting an agent who is using your transaction to learn, consider an experienced professional who not only has the credibility of the CERTIFIED LUXURY HOME MARKETING SPECIALIST® designation, but has also earned Million Dollar Guild® recognition.  A smart choice since many owners of luxury homes also have residential investment properties, your agent may also have expertise in working with investor clients. 


institute of luxury home marketingThe Institute for Luxury Home Marketing is the premier independent authority in training and designation for real estate agents working in the luxury residential market. The Institute offers the Certified Luxury Home Marketing Specialist (CLHMS) designation for luxury home marketing, conducts research in the high-end market, and provides its members with the information and tools to be more successful. Real estate professionals who demonstrate skill in the million-dollar market receive added recognition as members of the Million Dollar Guild.

For more information about The Institute for Luxury Home Marketing or the Certified Luxury Home Marketing Specialist® and Million Dollar Guild® designation, visit or email  


Kelly Broaddus leads the Kelly Broaddus Real Estate Advisors Team with eXp Realty a top producing real estate team based in Flagstaff, AZ offering real estate solutions to homebuyers and sellers in Flagstaff, Sedona, Cornville, Williams and nearby areas. Kelly achieved $20 million dollars in sales volume with over 50 buy and sell transactions in Flagstaff in 2016.

"Real Estate professionals who have earned admittance to The Institute's Million Dollar Guild® have specific upper-tier market knowledge, understand the unique needs of affluent buyers and sellers and are experts in their respective markets," Amanda Hammer, Director of Membership at the Institute. "Whether you're buying or selling a multi-million-dollar property, you can depend upon The Institute's Million Dollar Guild® members to have the competencies necessary to help you meet your objectives."

For insights into the current state of the Flagstaff luxury market, contact Kelly Broaddus at eXp Realty 888.446.5602 or email

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